Your marketing material is often the first impression that potential customers have of your business and your marketing strategy is a significant contributor to your sales. As a result, it is critical that you not only get this right but also find metrics which ensure your marketing spend is delivering a positive ROI.
To help your marketing team be well informed about international trends and established best practice, Business Central have partnered with The Marketing Association to offer you a range of marketing courses. From Copy-writing to digital marketing strategies, these courses are offered both online and at various locations near you.
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Based on the best seller from Professor Tim Calkins of Kellogg School of Management, Collen Ryan provides simple, clear frameworks that are easy to apply, and highlights why marketing plans matter, where they go wrong and how to create a powerful plan that will help build a strong, profitable business.Learn more
Tried everything marketing, and still nothing works? The key to the success of your business is to make sure you understand the marketing fundamentals that drive business growth... making it much easier to decide what action to take.Learn more
Our Bootcamp gives you a bite-sized view of different parts of the digital marketing toolkit. Designed to give you an insight into how the different parts of digital work together. Helping to create a consistent digital experience for your customers.Learn more
Great copywriting is one of the most critical elements of successful marketing. Telling your story through words is one part of the equation, creating content that people care about enough to engage with is another! Join us to discover how you can craft copy that adds credibility and charisma to your brand.Learn more